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Articles by Jeffrey Swanson

Jeffrey Swanson - JFCRx SVP of Sales & Marketing

Jeffrey Swanson

SVP of Sales & Marketing

Jeffrey Swanson is a recognized leader in pharmacy operations, software, and technology, with a career dedicated to advancing pharmacy automation solutions. As Senior Vice President of Sales & Marketing at JFCRx, Jeff drives strategic growth and customer success for pharmacy automation and workflow innovations serving long-term care, hospital, retail, and independent pharmacies.

Before joining JFCRx, Jeff led sales for a pharmaceutical returns company, overseeing reconciliation, customer advocacy, quality control, and business development. Earlier in his career, he served as Director of Sales & Marketing for a leading provider of pharmacy automation technologies, giving him a deep understanding of how automation can transform pharmacy operations.

Known for anticipating customer needs and building cultures centered on exceptional service, Jeff brings both strategic insight and hands-on industry expertise. A proud Wisconsin native, he holds a B.A. in Communications from the University of Wisconsin–Stevens Point.

Jeff is a pharmacy automation subject matter expert and contributor to leading industry publications, including:

Choosing The Right Pharmacy Automation System: Key Considerations And Best Practices

The list of challenges facing modern pharmacies is long and varied. Staffing shortages are exacerbated by rising prescription fills. Additionally, the trend towards at-home care programs presents intriguing business opportunities that can boost profitability while increasing the quality of patient care. Automation systems enable pharmacies to address these challenges by improving efficiency, accuracy, and patient … Choosing the Right Pharmacy Automation System: Key Considerations and Best Practices

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The Future Of Senior Care: How Automated Pharmaceutical Packaging Is Changing The Game

America stands on the brink of a senior care crisis. According to a recent Harvard University housing study, nearly 70 percent of older adults (above age 65) are expected to require long-term support at some point in their lives. The report notes that as Baby Boomers reach age 80 by 2026, the share of households … The Future of Senior Care: How Automated Pharmaceutical Packaging is Changing the Game

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